Chin Evans, P.

Chin Evans, P., & McConnell, A. R. (2003). Do racial minorities respond in the same way to mainstream beauty standards? Social comparison processes in Asian, Black, and White women. Self and Identity, 2(2), 153-167. https://doi.org/10.1080/15298860309030

Authors expected that some cultural groups might be more likely stigmatized than others and feel poor self-evaluation after exposure to a mainstream beauty standard. In their study, Asian, Black, and White women were exposed to conventional beauty standards and asked to compare themselves to these idealized images. The findings showed that Black women did not believe mainstream standards to be relevant to them, and that they had favorable self-evaluations in general, and in particular regarding their bodies. Asian women, on the other hand, had a different reaction than Black women, and were more inclined to agree with conventional beauty standards in the same way as White women did. Asian women, as expected, were dissatisfied with their bodies to a larger extent than Black women.